The total number of posts, articles, or social media content that match the monitored search query within the selected time period. Each mention is a single piece of content where Aptos is referenced.
The number of unique people who could have seen the content. On X, reach is derived from the follower count of the author who posted.
The total number of times content was viewed. One person seeing the same content multiple times generates multiple impressions. Impressions are always equal to or greater than reach.
The count of distinct accounts that posted content matching the search. A high author count signals broad-based conversation; a low count with high mention volume signals a small group driving most of the discussion.
The tone of each mention, classified as positive, neutral, or negative. Percentages show the share of total mentions in each category.
Authors posting about Aptos without compensation or coordination from Arcadia. Organic creators represent unprompted community conversation.
Authors with established audiences, consistent posting history, and demonstrable influence within crypto and Pi communities.
High-signal X accounts that follow @Aptos, as identified by Cookie. Smart followers are weighted by influence, engagement quality, and crypto-native relevance.
Aptos's share of total crypto-related conversation on X over the past 7 days, as measured by Cookie.
The full period since Arcadia began work with Aptos on February 20, 2026. Shows cumulative engagement impact across the entire period.
Upload an updated KOL campaign workbook (.xlsx). The dashboard re-parses sheets and replaces existing data. Live deployment runs the parser server-side; this preview is UI-only.